Porsche Design Tower: A Souped-Up Residence for Car Enthusiasts The Porsche Design Tower, located in Sunny Isles Beach, Florida, is a testament to sleek design and automotive passion. Construction began in 2014, and the building opened its doors in 2017, offering residents a unique living experience that blends luxury with a love for cars. Opens in a new window  www.miamicondos.com Porsche Design Tower, Sunny Isles Beach, Florida  The tower's design exudes a masculine energy, reminiscent of the high-octane car shows Michael Dezer, the developer, frequented with his father as a child. There is no dedicated pedestrian entrance, emphasizing the building's focus on the automobile. Visitors arrive beneath a dramatic graphite-hued archway emblazoned with the words "Porsche Design" in the iconic 911 typeface. They can then choose to park and enter the airy lobby, decorated in the same bronze, red, and black colors of the Porsche logo, or continue their journey in their veh...

Branded Real Estate Surges in Miami Miami’s Residences by Armani Casa From Fendi to Missoni, Porsche to Bentley, luxury brands aren't just selling items anymore – they're selling homes. Branded real estate is experiencing a surge, with the market for luxury condominiums bearing familiar names projected to grow 12% annually until 2026. Developers are capitalizing on the power of brand recognition, offering an array of residences by renowned hospitality brands like Four Seasons, Aman, and Ritz-Carlton. Now, even luxury car and fashion brands are entering the game, finding a new frontier in condominiums. In Miami's Sunny Isles Beach, towers with bold names like Porsche Design Tower, Residences by Armani Casa, and the upcoming Bentley Residences are transforming the skyline. These projects are the brainchild of Gil Dezer, who has quietly built a brand partnership empire as Miami's housing values have soared. "The car brands of today want to be lifestyle brands," D...

  Worldwide Branded Residences is  a company that offers high-end properties with a global presence. The term “Branded Residences” refers to luxury homes that are associated with a prestigious brand, often a luxury hotel chain, which provides a guarantee of quality and a certain level of service. The company’s properties are not limited to a single location but span across various countries or regions, offering a cosmopolitan and international lifestyle to its clients. Worldwide Branded Residences offers exclusivity, prestige, and a broad reach in the luxury real estate market.  

  Across the world,  as of mid-2023,  there are 690 completed branded residences projects or “schemes”. An additional 600 projects/ schemes are in the pipeline with an estimated delivery date just prior to 2030.   Developers, brand managers and residential property owners and investors are getting in on the upwards trend within this ultra luxurious worldwide market niche which shows no signs of slowing amidst rapid and unprecedented growth. For example,  Montage International— sells homes attached to montage and Pendry hotels in U.S.,  Mexico  and the  Caribbean - realized $1.1B in sales in 2022. Up sharply from $800m 2021 and  $100M in 2018.  The largest players in hotel branded residences, known as the Big 3, are Four Seasons, The Ritz-Carlton, and St. Regis.  Overall, the largest side of this two brand (hotel and individual brand or non-hotel) pony is high end hotel branding. That is communities modeled after and a...